Branding Corollary: Images Should Shout Your Brand Even Without Words.
Branding Corollary: Images Should Shout Your Brand Even Without Words.
Of course you are going to put your brand name in text or logo on your digital assets, but first and foremost the images you present should communicate your values
Branding Your Content (Downloads)
It never ceases to amaze me the top notch organizations ranging from retailers and brands, to consulting firms, to Non-profit organizations all sharing something of value and they forget at
Back Again
Well after over two years trying to figure out what it was WordPress didn’t like about this site, we have regained access to start posting again. I hadn’t wanted to
Canadian Retail Outlook
I recently presented at a conference in Toronto, including an update on the outlook for retail and key retail growth drivers that retailers and brands need to attend to. The
Amazon’s Alexa Turns One & Adds Voice Activated Enabling of Skills (Apps)
Does anyone think this makes sense? Yes Amazon is all about customer centricity and simplifying things for its customers, but absent Alexa having voice security to only respond to a
Older Households are Fastest Growing and Largest Opportunity for Food Retail Prepared Foods and Dine In Programs
In updating Charts and Tables for some of the standard views of Spending by Age Group from the BLS data to support two key points about consumer drivers of change for retail:
Fairfield County Giving Day
TODAY! Today March 10th is Fairfield County Giving Day. I know, one of the richest areas of the USA, but there are real needs to support. Some of my favorites
ALDI Finally Takes Credit – Its time to give them more
Aldi is finally taking credit cards, and as you review this retailer it is time more analysts and industry participants give them credit for their competitive prowess. Aldi has been
Amazon Dash Launches Exclusive Co-Developed Products with Brita
Amazon, just off a week of launching private label fashion, this week has launched a co-developed “smart” IOT connected Brita Infinity Pitcher from the Clorox Company. The device uses Amazon Dash Replenishment connectivity
Ahold’s bfresh Urban Small Concept Store – Store of the Future?
I finally had a chance to visit the new bfresh Euro-style grocery store from Ahold. This two store chain (second store in Boston Metro, a third store on the way) is
Taking Your Brand Direct to Customers Can Be a Free Lunch
With the transformation in retail and consumer products, with power shifting to consumers, with influence fragmenting, and retailers concerned about their own survival and brands, it is imperative for Consumer brands
Amazon Rumored to Shake up UK Grocery with Acquisition of Ocado
Ocado, the £1,2 billion pure play ecommerce grocery player in the UK, with platform partnerships with Wlm Morrison and looking for more, might be finding itself in a new partnership,
Walmart Gets More Decisive with Store Portfolio
Closing less than one percent of your square footage, especially when your announced CapEx plans will add more than that in new stores should not be big news but with
Jet Increasing Discounts to Hold On – Not Getting Finer Points of Their Offer
JET.Com has come out of the urgent delivery cycle of the holidays where their slow shipping model for non core items (where they are not the real seller) doesn’t fit
Alibaba CEO Outlines 2016 Growth Strategy
With all the turmoil in the Chinese Market – both financial and consumer. Alibaba CEO Daniel Zhang has stepped up and announced a shift in direction from developing China’s
Amazon Leads Shopper Expectations for Flexible Fulfillment
It seems with each announcement from Amazon’s Seattle Headquarters that they are either expanding its digital offering of movies and original serial shows or expanding availability of faster and faster
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