Brand Voice

Brand Voice

Branding Corollary: Images Should Shout Your Brand Even Without Words.

Of course you are going to put your brand name in text or logo on your digital assets, but first and foremost the images you present should communicate your values

Brand Voice

Branding Your Content (Downloads)

It never ceases to amaze me the top notch organizations ranging from retailers and brands, to consulting firms, to Non-profit organizations all sharing something of value and they forget at

Brand Voice

Taking Your Brand Direct to Customers Can Be a Free Lunch

With the transformation in retail and consumer products, with power shifting to consumers, with influence fragmenting, and retailers concerned about their own survival and brands, it is imperative for Consumer brands